WYNNBET:
“BETTING IS A TEAM SPORT”
AGENCY: LAUNDRY SERVICE
ROLE: ACD

We created six spots in total, two heroes, starring and directed by Ben Affleck - and a series of follow ups featuring Melvin Gregg.

I was the ACD on the team from 247LS, responsible for managing our shoot creative in Vegas; extending from script edits with the copy team, wardrobe pulls for Ben & talent, location scouting and creative conversations with the hotel and their team — as well as assisting Dariusz Wolski and his AD team. I directed photoshoots and design extensions for the campaign, as well as providing notes and POV on color correction, edits, and music composition in post.

The campaign ran across all channels including linear and connected TV, digital, social and OOH placements - and was featured extensively across the internet.

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